MonsterInsights on new websites

WordPress plugin from Awesome Motive that integrates Google Analytics into the WP dashboard.

Sites using MonsterInsights
21,719
21,451 found by StackScope, 268 via launch platforms
Last 30 days
0.3%
of new sites, to Oct 18
-0.1 pts on the 30 days before
Last 7 days
0.3%
of new sites, 7-day average
-0.1 pts on the week before
Rank in Wordpress Plugin
#13
of 1982 tools, all time
Found via
  • StackScope Wider Web 21,324
  • StackScope Discovery (Indie) 127
  • Product Hunt 236
  • PeerPush 24
  • Hacker News 4
  • Other 4
In our data since Apr 2026
Last seen Oct 19, 2026
Most recent launch TheOutagePlan - Keep the lights on. Keep it simple., Oct 19, 2026
Website monsterinsights.com
View

What we found

  1. About 1 in 290 websites that went live in the last 30 days use MonsterInsights (0.3%).[1]
  2. It is unusually common on .se domains: 2.2% of the domains running it, against 0.46% of domains across new sites.

Share of new sites using MonsterInsights

0.0% 0.2% 0.4% 0.6% Apr Jun Aug Oct [2] [3]

The line is the 7-day average share of new sites that use MonsterInsights, day by day for the last 90 days and weekly before that (left of the dashed line). The shaded areas were measured against a different set of sites, so the line can step there without MonsterInsights itself changing.[2][3]

What MonsterInsights runs on

Who uses MonsterInsights

Kind of site 5,212 sites with a known type, all time
TypeSitesShareBar
Health 1,137 21.8%
E-commerce 864 16.6%
Education 606 11.6%
Marketing 493 9.5%
Content 486 9.3%
Finance 411 7.9%
Productivity 233 4.5%
Social 202 3.9%
Design 180 3.5%
Developer Tools 176 3.4%
Games 167 3.2%
Hiring & HR 101 1.9%
AI 75 1.4%
Directory 67 1.3%
Crypto 14 0.3%
Country[4] likely for 4,989 of 21,719 sites (23%)
CountrySitesShareBar
United Kingdom 677 13.6%
Sweden 491 9.8%
India 473 9.5%
Italy 444 8.9%
Slovakia 389 7.8%
Japan 355 7.1%
Canada 350 7.0%
United States 281 5.6%
Australia 253 5.1%
France 245 4.9%
Türkiye 172 3.5%
Netherlands 126 2.5%
Estonia 105 2.1%
Brazil 90 1.8%
Spain 60 1.2%
Domain ending 21,703 sites, all time
EndingSitesShareBar
.com 13,506 62.2%
.org 1,003 4.6%
.uk 765 3.5%
.in 726 3.4%
.online 559 2.6%
.ca 500 2.3%
.se 473 2.2%
.net 421 1.9%
.sk 407 1.9%
.site 270 1.2%
.co 267 1.2%
.fr 259 1.2%
.au 244 1.1%
.store 228 1.1%
.me 198 0.9%
Green hosting[5] 268 checked sites since Apr 2026
SitesGreenBar
Using MonsterInsights 49%
Every new site we checked 47%

Wordpress Plugin on new sites

# Movement Tool Share of all sites Share of category[6] Bar
1 – Elementor 5.0% 51.8%
2 ▲1 Contact Form 7 1.9% 19.3%
3 ▼1 Elementor Pro 1.9% 19.3%
4 ▲1 Yoast 1.7% 17.1%
5 ▼1 Site Kit by Google 1.5% 15.1%
…
13 ▲2 MonsterInsights 0.4% 3.7%

All-time shares across the new sites we track: of all of them, and of the sites using any Wordpress Plugin tool. MonsterInsights is typically used alongside Elementor rather than instead of it. Among September launches it ranked #11 in Wordpress Plugin, up from #13 in August. All 1982 in Wordpress Plugin

Often used with MonsterInsights

Tool Sites with both vs all new sites Bar
All in One SEO 6,474 76x
Elementor 8,192 7.5x
jQuery 16,177 5.3x
LiteSpeed Web Server 7,418 5.2x
Font Awesome 6,295 4.4x

Tools that turn up far more often on MonsterInsights sites than on new sites in general, and how many times as common each one is there.

Recent launches using MonsterInsights

395 of the 21,719 sites using MonsterInsights are product launches we list individually. The other 21,324 are sites we found crawling the wider web: they count towards the figures above, but we do not publish them one by one. They are included in the StackScope API and in Stackdar alerts.

Showing the most recent 12 of 395.

The StackScope API serves all 21,719 sites using MonsterInsights, filterable and exportable, from £15 a month.

Notes

  1. These figures cover websites that went live since April 2026, not the web as a whole.
  2. Grey: before 8 July 2026, we only tracked launches from launch platforms. From that date we crawl the wider web as well, so the share is measured against a much larger set of sites. For one continuous measure, view launch platforms only.
  3. Amber: 8 July to 10 September 2026, before we improved our infrastructure to index new sites much sooner, often on the day they go live. Sites found that early often haven't finished setting up, so anything usually added after launch reads lower from 10 September. We record each site as it was when we found it.
  4. Country comes from what each site says about itself, such as a company registration, legal terms or a phone number, not just its domain ending. Too few sites state their country plainly for the usual count, so this one also counts single signals: a country domain ending, a phone number (for North America, its area code), a location the site declares in its own page metadata, or a country-specific vendor stack and the page language where they agree and nothing contradicts them. Read these as likely rather than certain.
  5. Green hosting is the share whose web host The Green Web Foundation lists as running on green energy, among sites checked since 1 April 2026, against the same share for every new site we checked over that time. Data from The Green Web Foundation.
  6. Some products people expect to see here are filed under a related category: Wordpress Theme.

How this page is made

StackScope looks at each new website near the day it goes live and records what it was built with. We do not go back later, so these figures describe what sites launch with, not what they run today. A site counts towards MonsterInsights when we detect MonsterInsights on it at that look.

Every share on this page is a proportion of the new sites we were tracking at the time. Sites we found across the wider web count towards the figures, but only product launches are listed by name. How StackScope detects technologies · How StackScope Discovery works

Something not look right? If a technology shown here is wrong or out of date, email [email protected] and we'll review it.