Tag Management Tools
The most-adopted tag management tool we track is Google Tag Manager (17496 sites). We've detected 6 tag management tools across 17561 public launches.
Tag Management tools we've detected
| Tool | 90‑day | Sites |
|---|---|---|
Google Tag Manager
site ↗
Google Tag Manager (GTM) container loader, distinct from Google Analytics. GTM uses gtm.js path; GA4 uses gtag/js path. A site can use either, both, or neither.
|
17496 | |
Cloudflare Zaraz
site ↗
Server-side tag manager that runs analytics and marketing pixels on Cloudflare Workers instead of in the browser.
|
121 | |
Stape
site ↗
Third-party server-side Google Tag Manager hosting service.
|
22 | |
Adobe Experience Platform Launch
site ↗
Tag management system.
|
10 | |
Tealium
site ↗
Enterprise tag management and customer data platform.
|
3 | |
Ensighten
site ↗
Enterprise tag management and website data governance platform.
|
1 |
Launches using Tag Management tools
| Launch | Launched | Score |
|---|---|---|
| PixelUp | Jul 18, 2026 | 0.7 |
| Podstack | Jul 18, 2026 | 7.1 |
| Xata scratch | Jul 18, 2026 | 7.6 |
| Pixoratools | Jul 18, 2026 | 9.1 |
| MF1700-F1 PLUS | Jul 18, 2026 | 4.1 |
| Dictately | Jul 18, 2026 | 7.3 |
Often built with
Categories the tag management sites we track also commonly use: