Matomo on new websites
Open-source web analytics platform, formerly Piwik.
- Sites using Matomo
- 14,213
- 13,940 found by StackScope, 273 via launch platforms
- Last 30 days
- 0.3%
-
of new sites, to Oct 17
+0.1 pts on the 30 days before - Last 7 days
- 0.4%
- of new sites, 7-day average
+0.2 pts on the week before
| Found via |
|
|---|---|
| In our data since | Apr 2026 |
| Last seen | Oct 17, 2026 |
| Most recent launch | who hosts, routes and secures the Internet, Oct 17, 2026 |
| Website | matomo.org |
| View |
What we found
- About 1 in 290 websites that went live in the last 30 days use Matomo (0.3%).[1]
- Six in ten new Matomo sites also use jQuery.
- It is unusually common on .fr domains: 19% of the domains running it, against 1.9% of domains across new sites.
Share of new sites using Matomo
Who uses Matomo
| Type | Sites | Share | Bar |
|---|---|---|---|
| E-commerce | 1,584 | 40.0% | |
| Health | 532 | 13.4% | |
| Developer Tools | 243 | 6.1% | |
| Directory | 240 | 6.1% | |
| Productivity | 239 | 6.0% | |
| Games | 182 | 4.6% | |
| Content | 158 | 4.0% | |
| Finance | 145 | 3.7% | |
| Marketing | 121 | 3.1% | |
| Education | 120 | 3.0% | |
| Social | 119 | 3.0% | |
| AI | 81 | 2.1% | |
| Design | 69 | 1.7% | |
| Crypto | 63 | 1.6% | |
| Hiring & HR | 63 | 1.6% |
| Country | Sites | Share | Bar |
|---|---|---|---|
| 2,439 | 70.6% | ||
| 551 | 15.9% | ||
| 94 | 2.7% | ||
| 55 | 1.6% | ||
| 41 | 1.2% | ||
| 40 | 1.2% | ||
| 31 | 0.9% | ||
| 23 | 0.7% | ||
| 21 | 0.6% | ||
| 18 | 0.5% | ||
| 17 | 0.5% | ||
| 17 | 0.5% | ||
| 16 | 0.5% | ||
| 14 | 0.4% | ||
| 12 | 0.4% |
| Ending | Sites | Share | Bar |
|---|---|---|---|
| .com | 7,388 | 52.1% | |
| .fr | 3,213 | 22.6% | |
| .uk | 311 | 2.2% | |
| .de | 305 | 2.2% | |
| .in | 258 | 1.8% | |
| .org | 250 | 1.8% | |
| .store | 218 | 1.5% | |
| .net | 192 | 1.4% | |
| .ch | 161 | 1.1% | |
| .online | 158 | 1.1% | |
| .live | 155 | 1.1% | |
| .app | 146 | 1.0% | |
| .it | 137 | 1.0% | |
| .site | 118 | 0.8% | |
| .se | 100 | 0.7% |
| Sites | Green | Bar |
|---|---|---|
| Using Matomo | 60% | |
| Every new site we checked | 47% |
Analytics on new sites
| # | Movement | Tool | Share of category | Bar | |
|---|---|---|---|---|---|
| 1 | – |
|
43.2% | ||
| 2 | – |
|
15.7% | ||
| 3 | ▼1 |
|
10.4% | ||
| 4 | ▲1 |
|
10.4% | ||
| 5 | – |
|
6.9% | ||
| … | |||||
| 14 | ▲2 |
|
1.0% | ||
All-time shares across the new sites we track: of all of them, and of the sites using any Analytics tool. The most common alternatives to Matomo on new websites are Cloudflare Web Analytics and Sourcebuster. Among September launches it ranked #13 in Analytics, up from #15 in August. All 1489 in Analytics
Often used with Matomo
| Tool | Sites with both | vs all new sites |
|---|---|---|
|
|
7,889 | 3.9x |
|
|
5,665 | 3.4x |
|
|
5,787 | 2.5x |
|
|
3,941 | 2.2x |
Tools that turn up far more often on Matomo sites than on new sites in general, and how many times as common each one is there.
Recent launches using Matomo
1,285 of the 14,213 sites using Matomo are product launches we list individually. The other 12,928 are sites we found crawling the wider web: they count towards the figures above, but we do not publish them one by one. They are included in the StackScope API and in Stackdar alerts.
Showing the most recent 12 of 1,285.
The StackScope API serves all 14,213 sites using Matomo, filterable and exportable, from £15 a month.
Notes
- These figures cover websites that went live since April 2026, not the web as a whole.
- Grey: before 8 July 2026, we only tracked launches from launch platforms. From that date we crawl the wider web as well, so the share is measured against a much larger set of sites. For one continuous measure, view launch platforms only.
- Amber: 8 July to 10 September 2026, before we improved our infrastructure to index new sites much sooner, often on the day they go live. Sites found that early often haven't finished setting up, so anything usually added after launch reads lower from 10 September. We record each site as it was when we found it.
- Country comes from what each site says about itself, such as a company registration, legal terms or a phone number, not just its domain ending. We count a country only where it is stated plainly enough to be sure: a governing-law clause or company registration number on a legal page, a phone country code, or a country domain ending. Sites that publish none are not counted at all.
- Green hosting is the share whose web host The Green Web Foundation lists as running on green energy, among sites checked since 1 April 2026, against the same share for every new site we checked over that time. Data from The Green Web Foundation.
How this page is made
StackScope looks at each new website near the day it goes live and records what it was built with. We do not go back later, so these figures describe what sites launch with, not what they run today. A site counts towards Matomo when we detect Matomo on it at that look.
Every share on this page is a proportion of the new sites we were tracking at the time. Sites we found across the wider web count towards the figures, but only product launches are listed by name. How StackScope detects technologies · How StackScope Discovery works