Open-source behavioural data platform for first-party event collection and warehouse-native analytics.
Get told when a new site ships with Snowplow.
Stackdar watches every launch we detect and sends you the ones using Snowplow, by email, Slack or webhook. On every plan, from £15 a month.
See how alerts work4,747 sites
4,682 found by StackScope, 65 via launch platforms
- StackScope Wider Web 4,613
- StackScope Discovery (Indie) 69
- Product Hunt 55
- PeerPush 10
Snowplow has been detected on 4,747 launches we've crawled. The 7-day rolling share is 0.2%, roughly steady week on week. Most recent detection: Yoffix, today.
It's most commonly paired with Google Analytics, Google Search Console, and Google Tag Manager. By product type, the launches using it are most often Health (26%), E-commerce (22%), and Finance (17%). By domain ending, launches using it are 1.9 times as likely as the average launch to live on a .com domain. The 66 scored launches using Snowplow average a StackScope score of 7.1 out of 10, against 6.4 across all launches we score.
What kind of products ship with Snowplow
803 launches
Domain endings using Snowplow
4,733 sites
- .com 76.89%
- .net 3.23%
- .org 3.04%
- .ca 1.99%
- .uk 1.80%
- .online 1.48%
- .au 1.23%
- .co 1.18%
- .in 0.97%
- .nz 0.63%
- .ai 0.59%
- .site 0.59%
- .fr 0.57%
- .xyz 0.57%
- .store 0.55%
Country
14 of 4,747 sites, where we are confident of the country.
-
United States 35.71%
-
Australia 14.29%
-
Netherlands 14.29%
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Germany 7.14%
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Greece 7.14%
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India 7.14%
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Lithuania 7.14%
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Morocco 7.14%
Share of new sites using Snowplow
Each dot is one launch day. Line is the 7-day rolling average; weekly averages before June 2026.
The shaded part of the chart is measured against a different set of sites. Until 8 July 2026 we only tracked launches from launch platforms; from that date we crawl the wider web as well. The share is a proportion of whatever we were tracking at the time, so it can step at that line without the technology itself changing. For a single continuous measure, switch to launch platforms.
How StackScope detects technologies
⋮ Jul 1, 2026: Adoption figures now count launches from launch platforms. Use the source view to include StackScope Discovery.
Analytics leaders
| Tool | % of launches | % of category | ||
|---|---|---|---|---|
| #1 | – |
|
11.93% | 46.50% |
| #2 | – |
|
3.66% | 14.24% |
| #3 | – |
|
2.90% | 11.29% |
| #4 | ▲1 |
|
2.51% | 9.77% |
| #5 | ▼1 |
|
2.09% | 8.13% |
| … | ||||
| #15 | ▲2 |
|
0.19% | 0.74% |
Percentages show adoption among indie launches: the share of all analysed launches, and of launches using any Analytics tool.The most common alternatives to Snowplow among indie launches are Tinybird and Cloudflare Web Analytics.Among August launches it ranked #15 in Analytics, up from #17 in July. All 1092 in Analytics →
Recent launches we can show
134 of the 4,747 sites using Snowplow are product launches we list individually. The other 4,613 are sites we found crawling the wider web: they count towards the figures above, but we do not publish them one by one. How StackScope Discovery works
Yoffix
Showing the most recent 12 of 134.
The StackScope API serves all 4,747 sites using Snowplow, filterable and exportable, from £15 a month.