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IndexNow on new websites

Name: IndexNow adoption on new websites
Creator: StackScope

Microsoft/Bing protocol for instant search engine indexing notifications

#13 of 321 in SEO In our data since Apr 2026 Last seen: Oct 16, 2026 Most recent launch: BEAUTYscanner — Find Your Clinic. Plan The Whole Trip., Oct 15, 2026 Website: indexnow.org

459 sites

371 found by StackScope, 88 via launch platforms

StackScope Wider Web 280
StackScope Discovery (Indie) 91
Product Hunt 65
PeerPush 11
Other 9
Hacker News 3

View: All sites All launches Launch platforms StackScope Discovery StackScope Wider Web

IndexNow appeared on about 170 new sites in the last 30 days.

These figures cover websites that went live since April 2026, not the web as a whole.

Stackdar alerts

Get told when a new site ships with IndexNow.

171 new sites with IndexNow first seen in the last 30 days.

Stackdar watches every launch we detect and sends you the ones using IndexNow, by email, Slack or webhook. On every plan, from £15 a month.

See how alerts work

Share of new sites using IndexNow

Each dot is one launch day. Line is the 7-day rolling average; weekly averages before July 2026.

0.0%

last 7 days

+0.0pp vs prior week

0.0%

30 days to Oct 16

+0.0pp vs 30 days before

459

sites all time

since Apr 2026

Mar 30, 2026 90 days Oct 16, 2026

The shaded areas were measured against a different set of sites, so the line can step there without IndexNow itself changing.

Coverage details

Before the dashed line where the dots begin, the line is a weekly average. After it, the last 90 days are shown one day at a time.

Grey: before 8 July 2026, we only tracked launches from launch platforms. From that date we crawl the wider web as well.

Amber: 8 July to 10 September 2026, before we improved our infrastructure to index new sites much sooner, often on the day they go live. Sites found that early often haven't finished setting up, so anything usually added after launch reads lower from 10 September. We record each site as it was when we found it.

The share is a proportion of whatever we were tracking at the time. For a single continuous measure, switch to launch platforms.

How StackScope detects technologies

What kind of sites use IndexNow

183 sites with a known type, all time

Developer Tools

16.9%

Marketing

12.0%

Productivity

12.0%

9.8%

Finance

8.2%

Health

7.1%

Design

5.5%

Education

5.5%

E-commerce

4.9%

Content

4.4%

Hiring & HR

4.4%

Games

3.3%

Domain endings using IndexNow

459 sites, all time

.com 58.0%
.site 4.6%
.online 4.1%
.app 3.9%
.in 3.9%
.ai 3.1%
.co 2.6%
.io 2.4%
.dev 1.7%
.net 1.5%
.fr 1.3%
.org 1.3%
.uk 1.3%
.us 1.3%
.ca 0.9%

Country

Country known for 106 of 459 sites (23.1%), all time.

How we know

Country comes from what each site says about itself, such as a company registration, legal terms or a phone number, not just its domain ending. We count a country only where it is stated plainly enough to be sure: a governing-law clause or company registration number on a legal page, a phone country code, or a country domain ending. Sites that publish none are not counted at all.

China 54.7%
France 10.4%
United States 8.5%
India 7.6%
Australia 3.8%
Canada 2.8%
United Kingdom 1.9%
Netherlands 1.9%
Germany 0.9%
Denmark 0.9%
Estonia 0.9%
Israel 0.9%
Kazakhstan 0.9%
Pakistan 0.9%
Poland 0.9%

Green hosting

88 checked sites since Apr 2026.

What this means

The share whose web host The Green Web Foundation lists as running on green energy, against the average for every new site we checked.

IndexNow 49%
Average 47%

SEO leaders

		Tool	% of sitesall time	% of categoryall time
#1	–	Google Search Console	19.0%	95.8%
#2	▲1	Bing Webmaster	0.8%	3.8%
#3	▼1	Geo Meta Tags	0.7%	3.8%
#4	–	Yandex Domain Verification	0.2%	1.1%
#5	–	Baidu Webmaster Tools	0.1%	0.4%
…
#13	▲1	IndexNow Current page	<0.1%	<0.1%

Percentages show all-time adoption across the new sites we track: the share of all of them, and of the sites using any SEO tool.IndexNow is typically used alongside Google Search Console rather than instead of it. All 321 in SEO →

Often used with

Tool	Sites	vs all new sites
Google Analytics	194	4.1x
Google Tag Manager	193	3.6x
Google Search Console	254	2.9x
Tailwind CSS	271	2.4x

Tools that turn up far more often on IndexNow sites than on new sites in general, and how many times as common each one is there.

Recent launches using IndexNow

179 of the 459 sites using IndexNow are product launches we list individually. The other 280 are sites we found crawling the wider web: they count towards the figures above, but we do not publish them one by one. They are included in the StackScope API and in Stackdar alerts. How StackScope Discovery works

BEAUTYscanner — Find Your Clinic. Plan The Whole Trip. Oct 15, 2026 Also detected