Meta-owned photo and video network whose embeds and Open Graph tags appear on many sites.
Get told when a new site ships with Instagram.
Stackdar watches every launch we detect and sends you the ones using Instagram, by email, Slack or webhook. On every plan, from £15 a month.
See how alerts work6,517 sites
6,375 found by StackScope, 142 via launch platforms
- StackScope Wider Web 6,052
- StackScope Discovery (Indie) 323
- Product Hunt 114
- PeerPush 13
- Hacker News 10
- Other 5
Instagram has been detected on 6,517 launches we've crawled. The 7-day rolling share is 0.3%, roughly steady week on week. Most recent detection: Capsrow — AI co-workers for private capital, today.
It's most commonly paired with Google Search Console, Google Analytics, and HSTS. By product type, the launches using it are most often Health (26%), E-commerce (25%), and Content (10%). By estimated origin, the United States (27%) and India (22%) lead close together. By domain ending, launches using it are 1.6 times as likely as the average launch to live on a .store domain.
What kind of products ship with Instagram
1,538 launches
Domain endings using Instagram
6,509 sites
- .com 53.59%
- .in 19.85%
- .au 6.31%
- .net 2.30%
- .online 1.97%
- .org 1.52%
- .app 1.49%
- .co 1.32%
- .br 1.24%
- .site 1.12%
- .ca 1.01%
- .uk 0.88%
- .store 0.77%
- .de 0.74%
- .ai 0.72%
Country
37 of 6,517 sites, where we are confident of the country.
-
United States 27.03%
-
India 21.62%
-
United Kingdom 8.11%
-
Japan 8.11%
-
Singapore 5.41%
-
South Africa 5.41%
-
United Arab Emirates 2.70%
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Switzerland 2.70%
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Spain 2.70%
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Ghana 2.70%
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Greece 2.70%
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Nepal 2.70%
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Portugal 2.70%
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Slovakia 2.70%
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Ukraine 2.70%
Share of new sites using Instagram
Each dot is one launch day. Line is the 7-day rolling average; weekly averages before June 2026.
The shaded part of the chart is measured against a different set of sites. Until 8 July 2026 we only tracked launches from launch platforms; from that date we crawl the wider web as well. The share is a proportion of whatever we were tracking at the time, so it can step at that line without the technology itself changing. For a single continuous measure, switch to launch platforms.
Social leaders
| Tool | % of launches | % of category | ||
|---|---|---|---|---|
| #1 | – |
|
1.06% | 31.42% |
| #2 | ▲1 |
|
0.65% | 19.27% |
| #3 | ▼1 |
|
0.62% | 18.18% |
| #4 | ▲1 |
|
0.33% | 9.87% |
| #5 | ▲2 |
|
0.29% | 8.59% |
| #6 | – |
|
0.26% | 7.75% |
Percentages show adoption among indie launches: the share of all analysed launches, and of launches using any Social tool. All 168 in Social →
Recent launches we can show
465 of the 6,517 sites using Instagram are product launches we list individually. The other 6,052 are sites we found crawling the wider web: they count towards the figures above, but we do not publish them one by one. How StackScope Discovery works
Showing the most recent 12 of 465.
The StackScope API serves all 6,517 sites using Instagram, filterable and exportable, from £15 a month.