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Mailchimp on new websites

Email marketing, newsletter, and audience management platform owned by Intuit.

#5 of 279 in Email Marketing In our data since Apr 2026 Last seen: Oct 16, 2026 Most recent launch: TheOneSpy, Oct 16, 2026 Website: mailchimp.com

6,922 sites

6,367 found by StackScope, 555 via launch platforms

StackScope Wider Web 5,866 StackScope Discovery (Indie) 501 Product Hunt 435 PeerPush 63 Hacker News 46 Other 11
  • StackScope Wider Web 5,866
  • StackScope Discovery (Indie) 501
  • Product Hunt 435
  • PeerPush 63
  • Hacker News 46
  • Other 11
View: All sites All launches Launch platforms StackScope Discovery StackScope Wider Web

Mailchimp appeared on about 1,800 new sites in the last 30 days.

These figures cover websites that went live since April 2026, not the web as a whole.

Stackdar alerts

Get told when a new site ships with Mailchimp.

1,836 new sites with Mailchimp first seen in the last 30 days.

Stackdar watches every launch we detect and sends you the ones using Mailchimp, by email, Slack or webhook. On every plan, from £15 a month.

See how alerts work

Share of new sites using Mailchimp

Each dot is one launch day. Line is the 7-day rolling average; weekly averages before July 2026.

0.1%
last 7 days
+0.0pp vs prior week
0.1%
30 days to Oct 15
-0.0pp vs 30 days before
6,922
sites all time
since Apr 2026
Mailchimp daily detection trend Before 8 July 2026: launch platforms only. We began crawling the wider web on this date, so the cohort this share is measured against changes here. 10 September 2026: we improved our infrastructure to index new sites much sooner, often on the day they go live, so the cohort this share is measured against changes here. 5% 2% 0% Apr May Jun Jul Aug Sep Oct Weekly averages before this point, daily after. Jul 18 · 24 / 24609 = 0.1% Jul 19 · 27 / 27593 = 0.1% Jul 20 · 24 / 23834 = 0.1% Jul 21 · 32 / 22939 = 0.1% Jul 22 · 29 / 24370 = 0.1% Jul 23 · 32 / 18096 = 0.2% Jul 24 · 10 / 13976 = 0.1% Jul 25 · 9 / 9549 = 0.1% Jul 26 · 32 / 21745 = 0.1% Jul 27 · 51 / 37226 = 0.1% Jul 28 · 56 / 41880 = 0.1% Jul 29 · 67 / 53556 = 0.1% Jul 30 · 60 / 48247 = 0.1% Jul 31 · 73 / 56047 = 0.1% Aug 1 · 68 / 54880 = 0.1% Aug 2 · 61 / 53845 = 0.1% Aug 3 · 60 / 52612 = 0.1% Aug 4 · 60 / 40700 = 0.1% Aug 5 · 51 / 35345 = 0.1% Aug 6 · 49 / 39147 = 0.1% Aug 7 · 73 / 40246 = 0.2% Aug 8 · 48 / 42802 = 0.1% Aug 9 · 47 / 37772 = 0.1% Aug 10 · 61 / 32322 = 0.2% Aug 11 · 45 / 34554 = 0.1% Aug 12 · 39 / 37131 = 0.1% Aug 13 · 82 / 55464 = 0.1% Aug 14 · 74 / 56751 = 0.1% Aug 15 · 72 / 55905 = 0.1% Aug 16 · 82 / 56267 = 0.1% Aug 17 · 78 / 45391 = 0.2% Aug 18 · 72 / 56519 = 0.1% Aug 19 · 82 / 51663 = 0.2% Aug 20 · 79 / 68939 = 0.1% Aug 21 · 148 / 93833 = 0.2% Aug 22 · 143 / 94184 = 0.2% Aug 23 · 138 / 93580 = 0.1% Aug 24 · 113 / 81702 = 0.1% Aug 25 · 90 / 71523 = 0.1% Aug 26 · 85 / 66852 = 0.1% Aug 27 · 111 / 87822 = 0.1% Aug 28 · 101 / 87900 = 0.1% Aug 29 · 139 / 88057 = 0.2% Aug 30 · 141 / 100664 = 0.1% Aug 31 · 119 / 100233 = 0.1% Sep 1 · 124 / 103410 = 0.1% Sep 2 · 110 / 108908 = 0.1% Sep 3 · 110 / 103273 = 0.1% Sep 4 · 95 / 98525 = 0.1% Sep 5 · 118 / 102849 = 0.1% Sep 6 · 123 / 89270 = 0.1% Sep 7 · 126 / 86115 = 0.1% Sep 8 · 95 / 77960 = 0.1% Sep 9 · 97 / 75504 = 0.1% Sep 10 · 80 / 83627 = 0.1% Sep 11 · 103 / 85538 = 0.1% Sep 12 · 52 / 56758 = 0.1% Sep 13 · 49 / 57984 = 0.1% Sep 14 · 60 / 59221 = 0.1% Sep 15 · 59 / 58178 = 0.1% Sep 16 · 74 / 58891 = 0.1% Sep 17 · 43 / 56736 = 0.1% Sep 18 · 48 / 53075 = 0.1% Sep 19 · 29 / 45261 = 0.1% Sep 20 · 44 / 44745 = 0.1% Sep 21 · 49 / 51656 = 0.1% Sep 22 · 70 / 55396 = 0.1% Sep 23 · 50 / 58298 = 0.1% Sep 24 · 65 / 53448 = 0.1% Sep 25 · 64 / 50749 = 0.1% Sep 26 · 96 / 101511 = 0.1% Sep 27 · 50 / 52126 = 0.1% Sep 28 · 55 / 61097 = 0.1% Sep 29 · 89 / 77839 = 0.1% Sep 30 · 70 / 69702 = 0.1% Oct 1 · 74 / 69212 = 0.1% Oct 2 · 78 / 64659 = 0.1% Oct 3 · 38 / 53720 = 0.1% Oct 4 · 35 / 52039 = 0.1% Oct 5 · 49 / 63678 = 0.1% Oct 6 · 56 / 67571 = 0.1% Oct 7 · 76 / 67635 = 0.1% Oct 8 · 67 / 69285 = 0.1% Oct 9 · 61 / 70262 = 0.1% Oct 10 · 48 / 60621 = 0.1% Oct 11 · 49 / 65581 = 0.1% Oct 12 · 61 / 66602 = 0.1% Oct 13 · 74 / 70810 = 0.1% Oct 14 · 71 / 70598 = 0.1% Oct 15 · 103 / 93141 = 0.1%
Mar 30, 2026 90 days Oct 15, 2026

The shaded areas were measured against a different set of sites, so the line can step there without Mailchimp itself changing.

Coverage details

Before the dashed line where the dots begin, the line is a weekly average. After it, the last 90 days are shown one day at a time.

Grey: before 8 July 2026, we only tracked launches from launch platforms. From that date we crawl the wider web as well.

Amber: 8 July to 10 September 2026, before we improved our infrastructure to index new sites much sooner, often on the day they go live. Sites found that early often haven't finished setting up, so anything usually added after launch reads lower from 10 September. We record each site as it was when we found it.

The share is a proportion of whatever we were tracking at the time. For a single continuous measure, switch to launch platforms.

How StackScope detects technologies

What kind of sites use Mailchimp

2,560 sites with a known type, all time

E-commerce
26.6%
Health
16.2%
Finance
7.7%
Marketing
7.3%
Content
6.6%
Education
5.8%
Productivity
5.7%
Developer Tools
5.4%
Games
4.8%
AI
4.0%
Social
3.8%
Design
2.8%
Hiring & HR
1.8%
Directory
0.9%
Crypto
0.6%

Domain endings using Mailchimp

6,921 sites, all time

  • .com 57.0%
  • .uk 4.4%
  • .org 4.2%
  • .online 2.5%
  • .ca 2.4%
  • .store 2.2%
  • .co 2.2%
  • .net 2.1%
  • .au 1.9%
  • .app 1.9%
  • .fr 1.5%
  • .ai 1.5%
  • .live 1.5%
  • .in 1.3%
  • .sk 1.2%

Country

Country likely for 1,401 of 6,922 sites (20.2%), all time.

How we know

Country comes from what each site says about itself, such as a company registration, legal terms or a phone number, not just its domain ending. Too few sites state their country plainly for the usual count, so this one also counts single signals: a country domain ending, a phone number (for North America, its area code), a location the site declares in its own page metadata, or a country-specific vendor stack and the page language where they agree and nothing contradicts them. Read these as likely rather than certain.

  • United Kingdom United Kingdom 21.8%
  • United States United States 15.4%
  • Australia Australia 9.6%
  • France France 8.7%
  • Canada Canada 8.3%
  • India India 5.7%
  • Italy Italy 3.6%
  • Sweden Sweden 2.9%
  • Germany Germany 2.9%
  • Netherlands Netherlands 2.6%
  • Switzerland Switzerland 1.9%
  • Spain Spain 1.8%
  • Slovakia Slovakia 1.6%
  • New Zealand New Zealand 1.4%
  • Brazil Brazil 1.3%

Green hosting

555 checked sites since Apr 2026.

What this means

The share whose web host The Green Web Foundation lists as running on green energy, against the average for every new site we checked.

  • Mailchimp 46%
  • Average 47%

Email Marketing leaders

Tool % of sitesall time % of categoryall time
#1 ▼1 Brevo 0.8% 32.5%
#2 ▲8 Hostinger Reach 0.7% 28.4%
#3 ▼1 Klaviyo 0.3% 11.4%
#4 – HubSpot 0.2% 6.4%
#5 – Mailchimp Current page 0.1% 5.0%

Percentages show all-time adoption across the new sites we track: the share of all of them, and of the sites using any Email Marketing tool.The most common alternatives to Mailchimp on new websites are Brevo and Klaviyo. All 279 in Email Marketing →

Often used with

Tool Sites vs all new sites
Google Analytics 2,934 4.1x
Google Tag Manager 3,029 3.7x
jQuery 3,156 3.2x

Tools that turn up far more often on Mailchimp sites than on new sites in general, and how many times as common each one is there.

Recent launches using Mailchimp

1,056 of the 6,922 sites using Mailchimp are product launches we list individually. The other 5,866 are sites we found crawling the wider web: they count towards the figures above, but we do not publish them one by one. They are included in the StackScope API and in Stackdar alerts. How StackScope Discovery works

Screenshot of TheOneSpy, a launch using Mailchimp TheOneSpy Oct 16, 2026 · score 7.1 Also detected Amazon SES Cloudflare Google Analytics Google Search Console Crowd Supply Oct 16, 2026 · score 7.0 · United States Also detected Cleave.js Cloudflare Google Workspace jsDelivr Websites and AI for Farmington businesses Oct 15, 2026 Also detected Django Heroku Mailgun Python TetraWMS — AI-Driven Warehouse Management System (WMS) Oct 15, 2026 · Productivity Also detected Brevo Cloudflare Google Analytics Google Fonts Easy Books Oct 15, 2026 · Finance Also detected Vercel Google Fonts Mailgun Plaid Screenshot of SEO Fix in a Box, a launch using Mailchimp SEO Fix in a Box Oct 15, 2026 · score 7.6 · Marketing Also detected Astro React Anodot Anthropic Screenshot of OneClick IT Consultancy, a launch using Mailchimp OneClick IT Consultancy Oct 15, 2026 · score 7.0 · India Developer Tools Also detected Next.js React Clutch GoDaddy DNS Screenshot of TempButton AI, a launch using Mailchimp TempButton AI Oct 15, 2026 · score 10.0 · United States Also detected Vue.js Amazon SES Calendly Cloudflare Screenshot of BOLDR MAX Vision Construction Platform, a launch using Mailchimp BOLDR MAX Vision Construction Platform Oct 15, 2026 · score 9.1 · United States Also detected Alia Apple Domain Verification Bootstrap Cloudflare Screenshot of Accent Letters for Wix, a launch using Mailchimp Accent Letters for Wix Oct 15, 2026 · score 7.6 Also detected Astro React Anodot Anthropic Screenshot of resolve(), a launch using Mailchimp resolve() Oct 15, 2026 · score 8.1 · Italy Developer Tools Also detected React Atlassian Cloudflare CookieYes Fin de session, certificats Word et PDF depuis Excel Oct 15, 2026 · Productivity Also detected GitHub Pages Fastly Mailgun Squarespace DNS

Showing the most recent 12 of 1,056.

The StackScope API serves all 6,922 sites using Mailchimp, filterable and exportable, from £15 a month.

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