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OptinMonster on new websites

Name: OptinMonster adoption on new websites
Creator: StackScope

Lead generation and conversion optimization platform.

#16 of 779 in Marketing In our data since Apr 2026 Last seen: Oct 16, 2026 Most recent launch: RistoMap - Guida ai ristoranti italiani, Oct 5, 2026 Website: optinmonster.com

234 sites

214 found by StackScope, 20 via launch platforms

StackScope Wider Web 211
StackScope Discovery (Indie) 3
Product Hunt 17
PeerPush 3

View: All sites All launches Launch platforms StackScope Discovery StackScope Wider Web

OptinMonster appeared on about 77 new sites in the last 30 days.

These figures cover websites that went live since April 2026, not the web as a whole.

Stackdar alerts

Get told when a new site ships with OptinMonster.

77 new sites with OptinMonster first seen in the last 30 days.

Stackdar watches every launch we detect and sends you the ones using OptinMonster, by email, Slack or webhook. On every plan, from £15 a month.

See how alerts work

Share of new sites using OptinMonster

Each dot is one launch day. Line is the 7-day rolling average; weekly averages before July 2026.

0.0%

last 7 days

+0.0pp vs prior week

0.0%

30 days to Oct 16

+0.0pp vs 30 days before

234

sites all time

since Apr 2026

Mar 30, 2026 90 days Oct 16, 2026

The shaded areas were measured against a different set of sites, so the line can step there without OptinMonster itself changing.

Coverage details

Before the dashed line where the dots begin, the line is a weekly average. After it, the last 90 days are shown one day at a time.

Grey: before 8 July 2026, we only tracked launches from launch platforms. From that date we crawl the wider web as well.

Amber: 8 July to 10 September 2026, before we improved our infrastructure to index new sites much sooner, often on the day they go live. Sites found that early often haven't finished setting up, so anything usually added after launch reads lower from 10 September. We record each site as it was when we found it.

The share is a proportion of whatever we were tracking at the time. For a single continuous measure, switch to launch platforms.

How StackScope detects technologies

What kind of sites use OptinMonster

91 sites with a known type, all time

Marketing

25.3%

Health

18.7%

Content

13.2%

E-commerce

9.9%

Education

7.7%

Finance

7.7%

Design

4.4%

2.2%

Domain endings using OptinMonster

233 sites, all time

.com 56.7%
.de 4.3%
.au 3.4%
.co 3.0%
.live 3.0%
.org 3.0%
.online 2.6%
.ca 2.2%
.in 2.2%
.it 2.2%
.ai 1.7%
.io 1.7%
.ch 1.3%
.net 1.3%

Country

Country likely for 64 of 234 sites (27.4%), all time.

How we know

Country comes from what each site says about itself, such as a company registration, legal terms or a phone number, not just its domain ending. Too few sites state their country plainly for the usual count, so this one also counts single signals: a country domain ending, a phone number (for North America, its area code), a location the site declares in its own page metadata, or a country-specific vendor stack and the page language where they agree and nothing contradicts them. Read these as likely rather than certain.

United States 20.3%
Germany 15.6%
Australia 12.5%
Italy 10.9%
India 7.8%
United Kingdom 6.3%
Canada 4.7%
Netherlands 3.1%
United Arab Emirates 1.6%
Brazil 1.6%
Switzerland 1.6%
Estonia 1.6%
Spain 1.6%
France 1.6%

Marketing leaders

		Tool	% of sitesall time	% of categoryall time
#1	–	Facebook Domain Verification	0.8%	58.3%
#2	–	Apple Domain Verification	0.3%	21.0%
#3	–	TikTok Domain Verification	0.1%	5.1%
#4	▲1	Smartarget	<0.1%	1.5%
#5	▼2	POWR	<0.1%	1.4%
…
#16	–	OptinMonster Current page	<0.1%	0.3%

Percentages show all-time adoption across the new sites we track: the share of all of them, and of the sites using any Marketing tool. All 779 in Marketing →

Often used with

Tool	Sites	vs all new sites
Google Ads	104	16x
Google Analytics	167	6.9x
Google Tag Manager	172	6.2x
WordPress	171	5.9x
jQuery	180	5.4x

Tools that turn up far more often on OptinMonster sites than on new sites in general, and how many times as common each one is there.

Recent launches using OptinMonster

23 of the 234 sites using OptinMonster are product launches we list individually. The other 211 are sites we found crawling the wider web: they count towards the figures above, but we do not publish them one by one. They are included in the StackScope API and in Stackdar alerts. How StackScope Discovery works

RistoMap - Guida ai ristoranti italiani Oct 5, 2026 Also detected