Free stock photo library, often embedded directly via the Unsplash CDN.
Get told when a new site ships with Unsplash.
Stackdar watches every launch we detect and sends you the ones using Unsplash, by email, Slack or webhook. On every plan, from £15 a month.
See how alerts work5,131 sites
4,715 found by StackScope, 416 via launch platforms
- StackScope Wider Web 3,403
- StackScope Discovery (Indie) 1,312
- Product Hunt 339
- PeerPush 46
- Other 17
- Hacker News 14
Unsplash has been detected on 5,131 launches we've crawled. The 7-day rolling share is 0.2%, roughly steady week on week. Most recent detection: FolioKarir AI - Build a career people remember, today.
It's most commonly paired with HSTS, Tailwind CSS, and Google Search Console. By product type, the launches using it are most often E-commerce (17%), Health (15%), and Content (10%). By estimated origin, the United States leads (36%), ahead of India (17%). By domain ending, launches using it are 2.5 times as likely as the average launch to live on a .store domain.
What kind of products ship with Unsplash
1,953 launches
Domain endings using Unsplash
5,086 sites
- .com 50.85%
- .au 8.16%
- .app 6.23%
- .in 5.05%
- .online 3.13%
- .site 2.87%
- .ai 2.26%
- .io 2.03%
- .co 1.93%
- .org 1.71%
- .ca 1.65%
- .dev 1.44%
- .me 1.22%
- .store 1.20%
- .net 1.16%
Country
118 of 5,131 sites, where we are confident of the country.
-
United States 35.59%
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India 16.95%
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United Kingdom 13.56%
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France 5.08%
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Australia 2.54%
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Germany 2.54%
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Spain 2.54%
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Netherlands 2.54%
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Kosovo 2.54%
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Canada 1.69%
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Vietnam 1.69%
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Bulgaria 0.85%
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Ghana 0.85%
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Greece 0.85%
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Hong Kong SAR China 0.85%
Share of new sites using Unsplash
Each dot is one launch day. Line is the 7-day rolling average; weekly averages before June 2026.
The shaded part of the chart is measured against a different set of sites. Until 8 July 2026 we only tracked launches from launch platforms; from that date we crawl the wider web as well. The share is a proportion of whatever we were tracking at the time, so it can step at that line without the technology itself changing. For a single continuous measure, switch to launch platforms.
Media leaders
| Tool | % of launches | % of category | ||
|---|---|---|---|---|
| #1 | – |
|
0.21% | 41.31% |
| #2 | – |
|
0.13% | 26.70% |
| #3 | – |
|
0.04% | 8.06% |
| #4 | – | Google Cast | 0.02% | 4.73% |
| #5 | ▲1 |
|
0.02% | 3.19% |
Percentages show adoption among indie launches: the share of all analysed launches, and of launches using any Media tool. All 286 in Media →
Recent launches we can show
1,728 of the 5,131 sites using Unsplash are product launches we list individually. The other 3,403 are sites we found crawling the wider web: they count towards the figures above, but we do not publish them one by one. How StackScope Discovery works
pickbooth
Showing the most recent 12 of 1,728.
The StackScope API serves all 5,131 sites using Unsplash, filterable and exportable, from £15 a month.