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Sites using Facebook Pixel

Meta Pixel: Facebook/Instagram conversion pixel for tracking and retargeting from Meta Ads campaigns.

#1 of 823 in Advertising Tracked since Apr 2026 Last seen: Sep 2, 2026 Website: facebook.com
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88,963 sites

84,455 found by StackScope, 4,508 via launch platforms

StackScope Wider Web 77,026 StackScope Discovery (Indie) 7,429 Product Hunt 3,800 PeerPush 471 Hacker News 146 Other 91
  • StackScope Wider Web 77,026
  • StackScope Discovery (Indie) 7,429
  • Product Hunt 3,800
  • PeerPush 471
  • Hacker News 146
  • Other 91
View: All sites All launches Launch platforms StackScope Discovery StackScope Wider Web
Last 7 days 3.8% +0.2pp
Most used with Cloudflare, HSTS, HTTP/3
Top product types E-commerce, Health, Marketing
Green hosting 48% vs 45% avg

Facebook Pixel has been detected on 88,963 launches we've crawled. The 7-day rolling share is 3.8%, roughly steady week on week. Most recent detection: Mamélodie — Crée une chanson, offre une émotion, today.

It's most commonly paired with Cloudflare, HSTS, and HTTP/3. By product type, the launches using it are most often E-commerce (33%), Health (16%), and Marketing (11%). By estimated origin, the United States leads (37%), ahead of India (18%). By domain ending, launches using it are 14.5 times as likely as the average launch to live on a .store domain. The 4,443 scored launches using Facebook Pixel average a StackScope score of 7.5 out of 10, against 6.4 across all launches we score.

What kind of products ship with Facebook Pixel

28,490 launches

E-commerce
33.08%
Health
15.60%
Marketing
11.19%
Education
6.91%
Finance
5.84%
Content
5.77%
Productivity
4.95%
AI
3.87%
Social
3.05%
Games
2.83%
Developer Tools
2.49%
Hiring & HR
1.64%
Design
1.63%
Crypto
0.61%
Directory
0.54%

Domain endings using Facebook Pixel

88,597 sites

  • .com 56.01%
  • .store 6.94%
  • .online 6.10%
  • .in 3.94%
  • .co 3.45%
  • .site 3.35%
  • .app 2.34%
  • .ai 1.61%
  • .ca 1.42%
  • .net 1.29%
  • .uk 1.28%
  • .org 1.25%
  • .io 1.24%
  • .xyz 1.05%
  • .br 1.04%

Country

1,289 of 88,963 sites, where we are confident of the country.

  • United States United States 37.47%
  • India India 18.08%
  • United Kingdom United Kingdom 9.39%
  • Australia Australia 3.49%
  • Canada Canada 2.79%
  • Netherlands Netherlands 2.02%
  • France France 1.86%
  • United Arab Emirates United Arab Emirates 1.78%
  • Brazil Brazil 1.71%
  • Nigeria Nigeria 1.47%
  • Singapore Singapore 1.16%
  • Estonia Estonia 1.09%
  • Spain Spain 1.09%
  • Romania Romania 1.01%
  • Germany Germany 0.93%

Share of new sites using Facebook Pixel

Each dot is one launch day. Line is the 7-day rolling average; weekly averages before June 2026.

3.8%
last 7 days
+0.2pp vs prior week
88,963
sites all time
since Apr 2026
Facebook Pixel daily detection trend Before 8 July 2026: launch platforms only. We began crawling the wider web on this date, so the cohort this share is measured against changes here. 9% 4% 0% Apr May Jun Jul Aug Sep Jun 22, 2026: Improved detection coverage for this technology. Weekly averages before this point, daily after. Jun 4 · 28 / 599 = 4.7% Jun 5 · 30 / 581 = 5.2% Jun 6 · 29 / 436 = 6.7% Jun 7 · 15 / 404 = 3.7% Jun 8 · 15 / 515 = 2.9% Jun 9 · 27 / 876 = 3.1% Jun 10 · 25 / 722 = 3.5% Jun 11 · 24 / 577 = 4.2% Jun 12 · 24 / 449 = 5.3% Jun 13 · 19 / 380 = 5.0% Jun 14 · 16 / 345 = 4.6% Jun 15 · 25 / 532 = 4.7% Jun 16 · 46 / 1052 = 4.4% Jun 17 · 55 / 907 = 6.1% Jun 18 · 48 / 674 = 7.1% Jun 19 · 30 / 547 = 5.5% Jun 20 · 13 / 443 = 2.9% Jun 21 · 12 / 383 = 3.1% Jun 22 · 26 / 576 = 4.5% Jun 23 · 45 / 900 = 5.0% Jun 24 · 41 / 737 = 5.6% Jun 25 · 32 / 618 = 5.2% Jun 26 · 23 / 534 = 4.3% Jun 27 · 17 / 431 = 3.9% Jun 28 · 27 / 383 = 7.0% Jun 29 · 28 / 503 = 5.6% Jun 30 · 41 / 801 = 5.1% Jul 1 · 46 / 795 = 5.8% Jul 2 · 33 / 604 = 5.5% Jul 3 · 25 / 499 = 5.0% Jul 4 · 11 / 411 = 2.7% Jul 5 · 14 / 367 = 3.8% Jul 6 · 30 / 551 = 5.4% Jul 7 · 61 / 1171 = 5.2% Jul 8 · 373 / 12590 = 3.0% Jul 9 · 633 / 23746 = 2.7% Jul 10 · 631 / 22552 = 2.8% Jul 11 · 422 / 15984 = 2.6% Jul 12 · 901 / 20291 = 4.4% Jul 13 · 706 / 20927 = 3.4% Jul 14 · 734 / 20410 = 3.6% Jul 15 · 590 / 17242 = 3.4% Jul 16 · 459 / 14266 = 3.2% Jul 17 · 628 / 19731 = 3.2% Jul 18 · 742 / 22700 = 3.3% Jul 19 · 778 / 26077 = 3.0% Jul 20 · 735 / 22586 = 3.3% Jul 21 · 648 / 21650 = 3.0% Jul 22 · 652 / 23206 = 2.8% Jul 23 · 461 / 16866 = 2.7% Jul 24 · 345 / 12857 = 2.7% Jul 25 · 233 / 8947 = 2.6% Jul 26 · 492 / 19981 = 2.5% Jul 27 · 915 / 33874 = 2.7% Jul 28 · 939 / 38223 = 2.5% Jul 29 · 1249 / 50110 = 2.5% Jul 30 · 1091 / 43959 = 2.5% Jul 31 · 1327 / 51126 = 2.6% Aug 1 · 1282 / 50519 = 2.5% Aug 2 · 1384 / 49690 = 2.8% Aug 3 · 1252 / 48195 = 2.6% Aug 4 · 1014 / 37343 = 2.7% Aug 5 · 1378 / 32709 = 4.2% Aug 6 · 1551 / 36594 = 4.2% Aug 7 · 1748 / 37898 = 4.6% Aug 8 · 1989 / 39687 = 5.0% Aug 9 · 1611 / 34223 = 4.7% Aug 10 · 1113 / 28866 = 3.9% Aug 11 · 1210 / 32024 = 3.8% Aug 12 · 1154 / 33498 = 3.4% Aug 13 · 1614 / 49941 = 3.2% Aug 14 · 1709 / 51440 = 3.3% Aug 15 · 1691 / 51513 = 3.3% Aug 16 · 1556 / 51839 = 3.0% Aug 17 · 1231 / 41451 = 3.0% Aug 18 · 1606 / 53909 = 3.0% Aug 19 · 1416 / 49446 = 2.9% Aug 20 · 2125 / 66855 = 3.2% Aug 21 · 3105 / 90383 = 3.4% Aug 22 · 3381 / 91529 = 3.7% Aug 23 · 3682 / 90254 = 4.1% Aug 24 · 3112 / 78945 = 3.9% Aug 25 · 2679 / 69317 = 3.9% Aug 26 · 2262 / 65073 = 3.5% Aug 27 · 3245 / 83407 = 3.9% Aug 28 · 3204 / 83402 = 3.8% Aug 29 · 3348 / 84240 = 4.0% Aug 30 · 3663 / 92239 = 4.0% Aug 31 · 3397 / 89503 = 3.8% Sep 1 · 3461 / 89527 = 3.9%
Mar 30, 2026 90 days Sep 1, 2026

The shaded part of the chart is measured against a different set of sites. Until 8 July 2026 we only tracked launches from launch platforms; from that date we crawl the wider web as well. The share is a proportion of whatever we were tracking at the time, so it can step at that line without the technology itself changing. For a single continuous measure, switch to launch platforms.

How StackScope detects technologies

⋮ Jun 22, 2026: Improved detection coverage for this technology.

Advertising leaders

Tool % of launches % of category
#1 – Facebook Pixel Current page 3.47% 43.04%
#2 – Google Ads 3.09% 38.32%
#3 – Google AdSense 1.61% 20.00%
#4 – TikTok Pixel 0.72% 8.96%
#5 – Pinterest 0.65% 8.05%

Percentages show adoption among indie launches: the share of all analysed launches, and of launches using any Advertising tool.Facebook Pixel is typically used alongside Google Ads rather than instead of it. All 823 in Advertising →

Often used with

Tool Sites
Cloudflare 56,925
HSTS 56,307
HTTP/3 44,140
Google Fonts 39,840
Google Tag Manager 36,891

Tools most often detected on the same sites as Facebook Pixel.

Recent launches we can show

11,937 of the 88,963 sites using Facebook Pixel are product launches we list individually. The other 77,026 are sites we found crawling the wider web: they count towards the figures above, but we do not publish them one by one. How StackScope Discovery works

Mamélodie — Crée une chanson, offre une émotion Sep 2, 2026 Social MyRingBack: Turn missed calls into booked jobs (for home service providers) Sep 2, 2026 VERDA — Robot Lawn Mower for €199 Sep 2, 2026 ConfidentRise | Life-to-Career Skill Translator for Women Sep 2, 2026 Hiring & HR AI Visibility Radar Sep 2, 2026 AI My Debate App — Pick a side. Drop receipts. Own the scoreboard. Sep 2, 2026 Games Stefani AI — Dein KI-System für Instagram-Leads, 24/7 Sep 2, 2026 Marketing Image & Video API, Agentic DAM, Creative Automation: Complete Visual Media Platform | ImageKit.io Sep 2, 2026 Developer Tools MakramFy — أنشئ متجرك الإلكتروني في دقائق Sep 2, 2026 Comparer les réseaux d’affaires et clubs d’entrepreneurs | Quel Réseau ? Sep 2, 2026 Directory SL Mentor AI — 2026 O/L AI Tutor in Sinhala, Tamil & English Sep 2, 2026 Education Glofy — KI-Listing-Studio für Amazon-Seller: Texte, Bilder, A+ & Werbefilm in Minuten Sep 2, 2026 E-commerce

Showing the most recent 12 of 11,937.

The StackScope API serves all 88,963 sites using Facebook Pixel, filterable and exportable, from £15 a month.

Something not look right? If a technology shown here is wrong or out of date, email [email protected] and we'll review it.