Sites using Optimizely
A/B testing, experimentation, and digital experience platform for marketing and product teams.
Found via: Product Hunt 5 · Hacker News 1 · StackScope Wider Web 5
Optimizely has been detected on 6 launches since first appearing in May 2026. Most recent detection: AI-Native Contract Intelligence, on June 25, 2026.
It's most commonly paired with Google Tag Manager, HSTS, and Google Analytics.
Share of new launches using Optimizely
Each dot is one launch day. Line is the 7-day rolling average. Chart starts at first detection.
How StackScope detects technologies
⋮ Jul 1, 2026: Adoption figures now count launches from launch platforms. Use the source view to include StackScope Discovery.
Analytics leaders
| Tool | % of launches | % of category | ||
|---|---|---|---|---|
| #1 | – |
Google Analytics
|
39.70% | 72.44% |
| #2 | – |
PostHog
|
6.78% | 12.38% |
| #3 | – |
Microsoft Clarity
|
6.35% | 11.59% |
| #4 | – |
Cloudflare Web Analytics
|
5.83% | 10.63% |
| #5 | ▲17 |
Vercel Analytics
|
3.32% | 6.07% |
| … | ||||
| #87 | ▲18 |
Optimizely
Current page
|
0.01% | 0.02% |
Percentages show adoption among indie launches: the share of all analysed launches, and of launches using any Analytics tool.Among June launches it ranked #55 in Analytics, up from #73 in May. All 344 in Analytics →
Often used with
| Tool | Launches |
|---|---|
Google Tag Manager
|
6 |
| HSTS | 6 |
|
Google Analytics
|
5 |
Google Search Console
|
4 |
| HTTP/3 | 4 |
Tools most often detected on the same launches as Optimizely.
