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Sites using Optimizely

A/B testing, experimentation, and digital experience platform for marketing and product teams.

#56 of 1098 in Analytics First seen: May 13, 2026 Last seen: Sep 1, 2026 Website: optimizely.com
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279 sites

270 found by StackScope, 9 via launch platforms

StackScope Wider Web 269 StackScope Discovery (Indie) 1 Product Hunt 8 Hacker News 1
  • StackScope Wider Web 269
  • StackScope Discovery (Indie) 1
  • Product Hunt 8
  • Hacker News 1
Last 7 days 0.0% -0.0pp
Most used with Google Tag Manager, Google Analytics, Google Search Console
Top product types E-commerce, Developer Tools, AI

Optimizely has been detected on 279 launches we've crawled. The 7-day rolling share is 0.0%, roughly steady week on week. Most recent detection: Agentic Requirements Engineering, today.

It's most commonly paired with Google Tag Manager, Google Analytics, and Google Search Console. By product type, the launches using it are most often E-commerce (44%), Developer Tools (27%), and AI (4%). By domain ending, launches using it are 1.5 times as likely as the average launch to live on a .com domain.

What kind of products ship with Optimizely

48 launches

E-commerce
43.75%
AI
4.17%
Crypto
4.17%
Design
4.17%
Health
4.17%
Productivity
4.17%
Content
2.08%
Education
2.08%
Finance
2.08%
Games
2.08%

Domain endings using Optimizely

278 sites

  • .com 61.87%
  • .nz 16.19%
  • .ca 3.24%
  • .store 3.24%
  • .co 2.88%
  • .net 2.88%
  • .org 2.16%
  • .uk 1.80%
  • .app 0.72%
  • .de 0.72%
  • .online 0.72%

Share of new sites using Optimizely

Each dot is one launch day. Line is the 7-day rolling average; weekly averages before June 2026. Chart starts at first detection.

0.0%
last 7 days
-0.0pp vs prior week
279
sites all time
since May 2026
Optimizely daily detection trend Before 8 July 2026: launch platforms only. We began crawling the wider web on this date, so the cohort this share is measured against changes here. 5% 2% 0% May Jun Jul Aug Jul 1, 2026: Adoption figures now count launches from launch platforms. Use the source view to include StackScope Discovery. Weekly averages before this point, daily after. Jun 3 · 0 / 714 = 0.0% Jun 4 · 0 / 599 = 0.0% Jun 5 · 0 / 581 = 0.0% Jun 6 · 0 / 436 = 0.0% Jun 7 · 0 / 404 = 0.0% Jun 8 · 0 / 515 = 0.0% Jun 9 · 0 / 876 = 0.0% Jun 10 · 0 / 722 = 0.0% Jun 11 · 0 / 577 = 0.0% Jun 12 · 1 / 449 = 0.2% Jun 13 · 0 / 380 = 0.0% Jun 14 · 0 / 345 = 0.0% Jun 15 · 0 / 532 = 0.0% Jun 16 · 0 / 1052 = 0.0% Jun 17 · 0 / 907 = 0.0% Jun 18 · 0 / 674 = 0.0% Jun 19 · 0 / 547 = 0.0% Jun 20 · 1 / 443 = 0.2% Jun 21 · 0 / 383 = 0.0% Jun 22 · 0 / 576 = 0.0% Jun 23 · 0 / 900 = 0.0% Jun 24 · 1 / 737 = 0.1% Jun 25 · 1 / 618 = 0.2% Jun 26 · 0 / 534 = 0.0% Jun 27 · 0 / 431 = 0.0% Jun 28 · 0 / 383 = 0.0% Jun 29 · 0 / 503 = 0.0% Jun 30 · 0 / 801 = 0.0% Jul 1 · 0 / 795 = 0.0% Jul 2 · 0 / 604 = 0.0% Jul 3 · 0 / 499 = 0.0% Jul 4 · 0 / 411 = 0.0% Jul 5 · 0 / 367 = 0.0% Jul 6 · 0 / 551 = 0.0% Jul 7 · 0 / 1171 = 0.0% Jul 8 · 1 / 12590 = 0.0% Jul 9 · 1 / 23745 = 0.0% Jul 10 · 1 / 22552 = 0.0% Jul 11 · 1 / 15979 = 0.0% Jul 12 · 0 / 20291 = 0.0% Jul 13 · 4 / 20923 = 0.0% Jul 14 · 0 / 20409 = 0.0% Jul 15 · 1 / 17242 = 0.0% Jul 16 · 1 / 14265 = 0.0% Jul 17 · 1 / 19732 = 0.0% Jul 18 · 5 / 22700 = 0.0% Jul 19 · 1 / 26075 = 0.0% Jul 20 · 2 / 22586 = 0.0% Jul 21 · 1 / 21650 = 0.0% Jul 22 · 5 / 23203 = 0.0% Jul 23 · 2 / 16863 = 0.0% Jul 24 · 0 / 12854 = 0.0% Jul 25 · 5 / 8947 = 0.1% Jul 26 · 2 / 19980 = 0.0% Jul 27 · 11 / 33872 = 0.0% Jul 28 · 5 / 38221 = 0.0% Jul 29 · 5 / 50107 = 0.0% Jul 30 · 3 / 43955 = 0.0% Jul 31 · 7 / 51120 = 0.0% Aug 1 · 6 / 50503 = 0.0% Aug 2 · 14 / 49663 = 0.0% Aug 3 · 9 / 48191 = 0.0% Aug 4 · 5 / 37326 = 0.0% Aug 5 · 4 / 32708 = 0.0% Aug 6 · 9 / 36588 = 0.0% Aug 7 · 3 / 37890 = 0.0% Aug 8 · 3 / 39682 = 0.0% Aug 9 · 5 / 34219 = 0.0% Aug 10 · 6 / 28851 = 0.0% Aug 11 · 3 / 32021 = 0.0% Aug 12 · 4 / 33490 = 0.0% Aug 13 · 2 / 49918 = 0.0% Aug 14 · 8 / 51431 = 0.0% Aug 15 · 8 / 51503 = 0.0% Aug 16 · 8 / 51819 = 0.0% Aug 17 · 3 / 41440 = 0.0% Aug 18 · 5 / 53869 = 0.0% Aug 19 · 8 / 49420 = 0.0% Aug 20 · 6 / 66840 = 0.0% Aug 21 · 8 / 90373 = 0.0% Aug 22 · 7 / 91521 = 0.0% Aug 23 · 11 / 90238 = 0.0% Aug 24 · 4 / 78927 = 0.0% Aug 25 · 7 / 69253 = 0.0% Aug 26 · 5 / 65063 = 0.0% Aug 27 · 6 / 83383 = 0.0% Aug 28 · 7 / 83366 = 0.0% Aug 29 · 10 / 84174 = 0.0% Aug 30 · 8 / 92185 = 0.0% Aug 31 · 5 / 89191 = 0.0%
Apr 20, 2026 90 days Aug 31, 2026

The shaded part of the chart is measured against a different set of sites. Until 8 July 2026 we only tracked launches from launch platforms; from that date we crawl the wider web as well. The share is a proportion of whatever we were tracking at the time, so it can step at that line without the technology itself changing. For a single continuous measure, switch to launch platforms.

How StackScope detects technologies

⋮ Jul 1, 2026: Adoption figures now count launches from launch platforms. Use the source view to include StackScope Discovery.

Analytics leaders

Tool % of launches % of category
#1 Google Analytics 11.92% 46.47%
#2 Tinybird 3.66% 14.25%
#3 Cloudflare Web Analytics 2.89% 11.26%
#4 ▲1 Sourcebuster 2.51% 9.79%
#5 ▼1 Vercel Analytics 2.08% 8.12%
#56 ▲1 Optimizely Current page 0.01% 0.04%

Percentages show adoption among indie launches: the share of all analysed launches, and of launches using any Analytics tool.Optimizely is typically used alongside Google Analytics rather than instead of it. All 1098 in Analytics →

Often used with

Tool Launches
Google Tag Manager 9
Google Analytics 8
Google Search Console 7
HSTS 7
Anthropic 6

Tools most often detected on the same launches as Optimizely.

Something not look right? If a technology shown here is wrong or out of date, email [email protected] and we'll review it.