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Sites using Tapad

Cross-device identity graph used by ad platforms to link users across phone, tablet, and desktop. Owned by Experian.

#17 of 812 in Advertising Tracked since Apr 2026 Last seen: Sep 1, 2026 Website: tapad.com
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440 sites

404 found by StackScope, 36 via launch platforms

StackScope Wider Web 392 StackScope Discovery (Indie) 12 Product Hunt 32 PeerPush 3 Hacker News 1
  • StackScope Wider Web 392
  • StackScope Discovery (Indie) 12
  • Product Hunt 32
  • PeerPush 3
  • Hacker News 1
Last 7 days 0.0% +0.0pp
Most used with Google Tag Manager, Google Analytics, Cloudflare
Top product types E-commerce, Marketing, Health
Green hosting 14% vs 45% avg

Tapad has been detected on 440 launches we've crawled. The 7-day rolling share is 0.0%, roughly steady week on week. Most recent detection: Ultimate Business and Freelance Growth , today.

It's most commonly paired with Google Tag Manager, Google Analytics, and Cloudflare. By product type, the launches using it are most often E-commerce (16%), Marketing (13%), and Health (11%). By domain ending, launches using it are 15.6 times as likely as the average launch to live on a .store domain.

What kind of products ship with Tapad

100 launches

E-commerce
16.00%
Marketing
13.00%
Health
11.00%
Productivity
11.00%
Education
8.00%
Social
8.00%
AI
7.00%
Content
7.00%
Finance
5.00%
Design
4.00%
Games
2.00%
Hiring & HR
2.00%
Crypto
1.00%

Domain endings using Tapad

439 sites

  • .com 50.34%
  • .site 18.45%
  • .store 7.52%
  • .online 7.29%
  • .co 4.78%
  • .so 2.05%
  • .net 1.59%
  • .io 1.14%
  • .app 0.91%
  • .in 0.68%
  • .me 0.68%
  • .uk 0.68%
  • .xyz 0.68%
  • .ca 0.46%

Share of new sites using Tapad

Each dot is one launch day. Line is the 7-day rolling average; weekly averages before June 2026.

0.0%
last 7 days
+0.0pp vs prior week
440
sites all time
since Apr 2026
Tapad daily detection trend Before 8 July 2026: launch platforms only. We began crawling the wider web on this date, so the cohort this share is measured against changes here. 5% 2% 0% Apr May Jun Jul Aug Weekly averages before this point, daily after. Jun 3 · 0 / 714 = 0.0% Jun 4 · 0 / 599 = 0.0% Jun 5 · 0 / 581 = 0.0% Jun 6 · 0 / 436 = 0.0% Jun 7 · 0 / 404 = 0.0% Jun 8 · 0 / 515 = 0.0% Jun 9 · 0 / 876 = 0.0% Jun 10 · 0 / 722 = 0.0% Jun 11 · 1 / 577 = 0.2% Jun 12 · 0 / 449 = 0.0% Jun 13 · 0 / 380 = 0.0% Jun 14 · 0 / 345 = 0.0% Jun 15 · 0 / 532 = 0.0% Jun 16 · 1 / 1052 = 0.1% Jun 17 · 0 / 907 = 0.0% Jun 18 · 1 / 674 = 0.1% Jun 19 · 1 / 547 = 0.2% Jun 20 · 0 / 443 = 0.0% Jun 21 · 0 / 383 = 0.0% Jun 22 · 0 / 576 = 0.0% Jun 23 · 0 / 900 = 0.0% Jun 24 · 0 / 737 = 0.0% Jun 25 · 0 / 618 = 0.0% Jun 26 · 3 / 534 = 0.6% Jun 27 · 0 / 431 = 0.0% Jun 28 · 0 / 383 = 0.0% Jun 29 · 1 / 503 = 0.2% Jun 30 · 0 / 801 = 0.0% Jul 1 · 1 / 795 = 0.1% Jul 2 · 0 / 604 = 0.0% Jul 3 · 0 / 499 = 0.0% Jul 4 · 0 / 411 = 0.0% Jul 5 · 0 / 367 = 0.0% Jul 6 · 0 / 551 = 0.0% Jul 7 · 2 / 1171 = 0.2% Jul 8 · 0 / 12590 = 0.0% Jul 9 · 3 / 23745 = 0.0% Jul 10 · 0 / 22552 = 0.0% Jul 11 · 0 / 15979 = 0.0% Jul 12 · 1 / 20291 = 0.0% Jul 13 · 2 / 20923 = 0.0% Jul 14 · 1 / 20408 = 0.0% Jul 15 · 3 / 17242 = 0.0% Jul 16 · 2 / 14264 = 0.0% Jul 17 · 1 / 19732 = 0.0% Jul 18 · 5 / 22700 = 0.0% Jul 19 · 2 / 26074 = 0.0% Jul 20 · 4 / 22585 = 0.0% Jul 21 · 7 / 21649 = 0.0% Jul 22 · 9 / 23202 = 0.0% Jul 23 · 5 / 16863 = 0.0% Jul 24 · 8 / 12855 = 0.1% Jul 25 · 2 / 8947 = 0.0% Jul 26 · 9 / 19978 = 0.0% Jul 27 · 24 / 33868 = 0.1% Jul 28 · 19 / 38221 = 0.0% Jul 29 · 25 / 50105 = 0.0% Jul 30 · 24 / 43953 = 0.1% Jul 31 · 25 / 51110 = 0.0% Aug 1 · 28 / 50488 = 0.1% Aug 2 · 26 / 49662 = 0.1% Aug 3 · 30 / 48190 = 0.1% Aug 4 · 31 / 37326 = 0.1% Aug 5 · 11 / 32706 = 0.0% Aug 6 · 16 / 36581 = 0.0% Aug 7 · 10 / 37889 = 0.0% Aug 8 · 3 / 39682 = 0.0% Aug 9 · 2 / 34205 = 0.0% Aug 10 · 1 / 28848 = 0.0% Aug 11 · 0 / 32021 = 0.0% Aug 12 · 1 / 33479 = 0.0% Aug 13 · 3 / 49914 = 0.0% Aug 14 · 0 / 51430 = 0.0% Aug 15 · 1 / 51492 = 0.0% Aug 16 · 6 / 51814 = 0.0% Aug 17 · 1 / 41418 = 0.0% Aug 18 · 4 / 53844 = 0.0% Aug 19 · 2 / 49416 = 0.0% Aug 20 · 5 / 66833 = 0.0% Aug 21 · 2 / 90359 = 0.0% Aug 22 · 3 / 91515 = 0.0% Aug 23 · 3 / 90229 = 0.0% Aug 24 · 5 / 78860 = 0.0% Aug 25 · 6 / 69248 = 0.0% Aug 26 · 6 / 65059 = 0.0% Aug 27 · 4 / 83368 = 0.0% Aug 28 · 5 / 83321 = 0.0% Aug 29 · 6 / 84164 = 0.0% Aug 30 · 2 / 92097 = 0.0% Aug 31 · 3 / 88763 = 0.0%
Mar 30, 2026 90 days Aug 31, 2026

The shaded part of the chart is measured against a different set of sites. Until 8 July 2026 we only tracked launches from launch platforms; from that date we crawl the wider web as well. The share is a proportion of whatever we were tracking at the time, so it can step at that line without the technology itself changing. For a single continuous measure, switch to launch platforms.

How StackScope detects technologies

Advertising leaders

Tool % of launches % of category
#1 Facebook Pixel 3.47% 43.14%
#2 Google Ads 3.10% 38.57%
#3 Google AdSense 1.62% 20.09%
#4 TikTok Pixel 0.72% 8.95%
#5 Pinterest 0.65% 8.08%
#17 ▼9 Tapad Current page 0.02% 0.22%

Percentages show adoption among indie launches: the share of all analysed launches, and of launches using any Advertising tool.Tapad is typically used alongside Facebook Pixel rather than instead of it.Among August launches it ranked #21 in Advertising, down from #12 in July. All 812 in Advertising →

Often used with

Tool Launches
Google Tag Manager 36
Google Analytics 35
Cloudflare 33
HTTP/3 33
HSTS 33

Tools most often detected on the same launches as Tapad.

Something not look right? If a technology shown here is wrong or out of date, email [email protected] and we'll review it.