Cross-device identity graph used by ad platforms to link users across phone, tablet, and desktop. Owned by Experian.
Get told when a new site ships with Tapad.
Stackdar watches every launch we detect and sends you the ones using Tapad, by email, Slack or webhook. On every plan, from £15 a month.
See how alerts work440 sites
404 found by StackScope, 36 via launch platforms
- StackScope Wider Web 392
- StackScope Discovery (Indie) 12
- Product Hunt 32
- PeerPush 3
- Hacker News 1
Tapad has been detected on 440 launches we've crawled. The 7-day rolling share is 0.0%, roughly steady week on week. Most recent detection: Ultimate Business and Freelance Growth , today.
It's most commonly paired with Google Tag Manager, Google Analytics, and Cloudflare. By product type, the launches using it are most often E-commerce (16%), Marketing (13%), and Health (11%). By domain ending, launches using it are 15.6 times as likely as the average launch to live on a .store domain.
What kind of products ship with Tapad
100 launches
Domain endings using Tapad
439 sites
- .com 50.34%
- .site 18.45%
- .store 7.52%
- .online 7.29%
- .co 4.78%
- .so 2.05%
- .net 1.59%
- .io 1.14%
- .app 0.91%
- .in 0.68%
- .me 0.68%
- .uk 0.68%
- .xyz 0.68%
- .ca 0.46%
Share of new sites using Tapad
Each dot is one launch day. Line is the 7-day rolling average; weekly averages before June 2026.
The shaded part of the chart is measured against a different set of sites. Until 8 July 2026 we only tracked launches from launch platforms; from that date we crawl the wider web as well. The share is a proportion of whatever we were tracking at the time, so it can step at that line without the technology itself changing. For a single continuous measure, switch to launch platforms.
Advertising leaders
| Tool | % of launches | % of category | ||
|---|---|---|---|---|
| #1 | – |
|
3.47% | 43.14% |
| #2 | – |
|
3.10% | 38.57% |
| #3 | – |
|
1.62% | 20.09% |
| #4 | – |
|
0.72% | 8.95% |
| #5 | – |
|
0.65% | 8.08% |
| … | ||||
| #17 | ▼9 |
|
0.02% | 0.22% |
Percentages show adoption among indie launches: the share of all analysed launches, and of launches using any Advertising tool.Tapad is typically used alongside Facebook Pixel rather than instead of it.Among August launches it ranked #21 in Advertising, down from #12 in July. All 812 in Advertising →
Recent launches we can show
48 of the 440 sites using Tapad are product launches we list individually. The other 392 are sites we found crawling the wider web: they count towards the figures above, but we do not publish them one by one. How StackScope Discovery works
Ultimate Business and Freelance Growth
Marketing
Student OS | 8-in-1 Academic Workspace
Productivity
Undercurrent — Throughline Tracker
Content
TimeOS 2.0
Notion Trade Log/Position size Dashboard
Showing the most recent 12 of 48.
The StackScope API serves all 440 sites using Tapad, filterable and exportable, from £15 a month.